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THE ADVENTURE BEGINS

Your business isn’t "off the shelf" and your marketing can’t be either.

Every business is different, behind every set of doors are different goals, different missions and a whole bunch of interesting personalities coming together to make your business unique.

The ways we get after it, or report on it, can all change tomorrow. We focus on engaging your consumer through the most effective methods and we report on what matters to your business. Given the nature of this industry, there is no one set of tools or practices we utilize as a "norm", but we do have a basic process we follow to find the right answer for you...

RESEARCH & UNDERSTAND

Empathy. It's human. Coincidentally, it’s humans who buy the things you sell and we need to understand those particular humans. What are their interests? What are their goals? Who are they? Where are they? Then we need to align that with you and your brand. What are your goals? Where are you now? Where do you want to go? Where and how do you add value? Do the answers require research? In order to grow, your customers must understand, connect with and find value in your brand. Do you know what they are looking for?
We’ll define them, find them, introduce you, and give them a reason to weave you into their lives for the long haul.

  • DISCOVERY
  • CONSUMER RESEARCH
  • COMPETITIVE ANALYSIS

DEFINE THE PATH FORWARD

Strategy. We combine our research, (consumer and brand) and distill it down to actionable advice. We outline the best paths forward with the highest likelihood of success given your business’ goals. We outline the strategy and prescribe the tactics to take you forward and highlight the problems that may arise along the adventure.

  • ANALYZE
  • CONSULT
  • PLAN

CREATE & EXPLORE

Here we make our recommendations actionable. We start to explore the interactions and experiences that best serve your brand and your customers. Once we have their attention, maintaining that connection becomes wicked important. Whether it's through a website, blog, app, social, interactive, video, email or a trade show – you need to align and optimize each interaction with your customers to delight them with your commitment to bringing value to their lives.

  • IDEATE
  • ARCHITECT
  • UX/UI
  • PROTOTYPE
  • DEVELOP

AMPLIFY

It doesn't end with the launch. Alright, now that all the pieces have come together and things are built and beautiful… how do we put it to work? If you build it they will come couldn't be further from the truth – It doesn't end with the launch, this is where things get fun! Modern marketing focuses on creating quality content and experiences that pull people toward your company, aligning your brand and their interests, you naturally attract truly relevant consumers by consistently delivering value.

  • INBOUND MARKETING
  • CONTENT MARKETING
  • SEO/SEM
  • VIDEO & INTERACTIVE
  • SOCIAL ADS
  • AUTOMATION
  • EMAIL
  • REFINE & REPORT

READY TO START YOUR ADVENTURE

Where are you in your brand journey? Where are you looking to go? We’ll help you find yourself while we're finding your customers.